Develop Strong GTM strategy For Entering New Markets
Our robust Go-to-Market (GTM) strategy service for new markets offers support to your team with the necessary market data, tools and knowledge to succeed. Through our GTM services, your team can enhance their capabilities in the global industry.
Leverage your core business expertise to identify unique advantages, or 'Right to Win' in these new markets. Guide your team through a structured approach to enter the market, ensuring that they understand local dynamics, customer needs, and competitive landscapes.
Go-To-Market Framework
| Phases | Initiation | Exploration | Assessment | Formulation | Proposal |
|---|---|---|---|---|---|
| Key Inquiries | What is our goal? | What markets could we tap into? | Where should we compete and what should we offer? | What's the optimal approach for market outreach? | What are the benefits of success? |
| Aim | Define goals and objectives. | Identify potential markets and assess the current landscape. | Understand how to gain a competitive edge. | Determine the optimal go-to- market strategy. | Evaluate the value of achieving objectives. |
| Activities | Review objectives, validate plans, design schedule. | Analyze market data, map markets, assess buying processes. | Evaluate market attractiveness and company's competitive ability. | Identify ideal channel partners, assess alignment. | Develop go-to-market recommendation. |
| Achievements | Align goals and validate plans. | Confirm market opportunity and competitive advantage. | Define winning strategy. | Develop go-to-market model, assess alignment. | Establish metrics to measure success. |
What Are The Reasons For Considering GME?
Over USD 40 billion TAM expansion delivered to 1000+ clients, providing substantial market growth.
Access insights on 30,000+ niche markets and an interconnected ecosystem perspective.
Man + machine growth program offers real-time insights, impacting various stakeholders and markets.
Ensure seamless coordination among teams with parallel support for all stakeholders.
Receive end-to-end support until operationalized, ensuring smooth implementation and functionality.